
Kelebogile (Lebo) Ntlha is the Founder & CEO of Abueng Advisory and a Thinking Partner to SME CEOs. She is a CA(SA) and holds an MBA (cum laude) from the University of the Witwatersrand, as well as a Postgraduate Diploma in Tax from the University of Johannesburg.
Drawing on her experience as a Group Financial Director of a JSE-listed company, a former Company Secretary, an entrepreneur and her work with SMEs, Lebo has experienced business from different perspectives — from governance and financial discipline to the realities of building and navigating a business.
Her own entrepreneurial journey reinforced a key conviction: business growth is not linear. SME leaders navigate different business seasons, each with distinct priorities and constraints. With many competing demands, the challenge is often knowing what deserves attention now while keeping a long-term perspective in mind.
This insight led her to develop the SME Financial Seasons Framework™ — a practical framework designed to help SME leaders:
🔹 Understand their current business season and context
🔹 Diagnose what matters most
🔹 Prioritise what deserves attention now
🔹 Turn priorities into action while maintaining a long-term perspective
Through the Framework and her role as a Thinking Partner to SME CEOs, Lebo helps founders navigate their business journey and seasons better and faster.